Malcolm Gladwell On Work
A Year Is Composed Of 31,556,926 Seconds Being intentional matters. A Few Crucial Points From Malcolm When work is truly satisfying it meets 3 key criteria: Work must be Autonomous: You must be responsible for your own decisions and direction. Work must be Complex: It must engage your mind and your imagination Work must display an intrinsic Connection between Effort and Reward: The more...
Read MoreAT&T's Broken Advertising
I get this “letter” from my friends down in Austin, Texas, every 2-3 weeks. It’s the same situation every time. I open the mailbox, and this genuine Hallmark letter falls gently into my eagerly awaiting hands. I think to myself, “Oh, it’s a friendly letter from a friend for something that I must have forgotten. Is it Christmas? My birthday? hmmm Whatever...
Read MoreThat's Rich
A good friend of mine once gave me this advice on getting rich (however you choose to define rich). Here’s the quick version: Build deep, meaningful, authentic relationships and help a lot of people. That’s it. Recognize a need (it’s an opportunity). Serve or meet that need. Provide a continual stream of service to perpetually meet that need in lots of peoples lives. Get...
Read MoreSimplicity In Marketing
Darwin just had a birthday. I have been asked to explain Darwin’s theories on numerous occasions (I know, me of all people!), especially during my college years. ”Parke, what do you think of evolution? I just don’t get it. Can you explain it to me?” Well…sure… Two minutes later the conversation ended in further frustration. Why? As a science...
Read MoreThe Dip & How Being Average Is Overrated
I am having a Robert Frost moment. You know, one of those “two roads diverged in a wood, and I, I took the one less traveled by, and that has made all the difference” type of moments. However, in this case I find myself almost yearning for only two roads! Not the 4 I must choose between. Ever been there? Of course you have. We all have. We all make choices every day...
Read MoreFlat Sales
Your product sales are not DEAD they’re just FLAT. Don’t shed a tear. Simply ask yourself… …why? Some reasons and subsequent solutions expounded upon by me, originally taken from Dan Roam: Your clients are not themselves growing. If your clientele isn’t pushing upward and onward (or even attempting to) than they probably won’t be looking to upgrade...
Read MoreYou Can Connect & Keep Up With Me Here
Kenya {Love}
